The Storytelling of the Week VI

More than a commercial, it’s the end of an era. The most interesting man in the world has a most interesting retirement plan. Dos Equis showed its dashing spokesman, played by 77-year-old actor Jonathan Goldsmith, blasting off on a one-way trip to Mars. Just one thing about it, the brand should be always stronger than the people representing her. ‘Adios, amigo’…

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s